A new venture? Who, not how

A new venture? Who, not how

If I had to describe the single one thing that I like the most about my “professional” life, it’s starting new projects – while I do try to focus on my existing businesses and their growth, I do play around with some ideas once in a while and...

Reverse engineering

Here are some thoughts about one of the most important concepts in business, marketing … and life: REVERSE ENGINEERING: What’s your end goal? How would you define it?