If I had to describe the single one thing that I like the most about my “professional” life, it’s starting new projects – while I do try to focus on my existing businesses and their growth, I do play around with some ideas once in a while and file them in my Google drive in my ideas folder, usually together with a Google spreadsheet with some calculations, expected revenue, profit studies etc.

The other day, a dear friend of mine who started off as a client of my inbound marketing agency, introduced me to an exceptional top manager and gave me the opportunity to present him one of my ideas, that fits perfectly with his 20-year long experience in his field.

WHO, not how

When you have one or two established businesses, ideas are tricky – you just can’t implement on all of them. Unless however, you find the WHO, the person that is perfectly suited to be the project’s leader. I learned this concept from Dan Sullivan and Peter Diamandis, one of the most renown international business coaches out there, and am happy to give him credit for that.

Once the WHO is clear, the HOW will be taken care of – I can then focus on supporting the new business, taking my share, and continue to focus on growing my core ventures.